My Curriculum Vitae
Education
- PhD. Candidate (ABD) in Marketing
- McMaster University
- Dissertation: Value Creation, Destruction, Appropriation, and Discovery in Complex Supply Chains
Sep 2019 – Exp. Jun 2026
Hamilton, ON, Canada
- MBA
- University of Tehran
- Thesis: Price Reduction Strategy: Effects of price protection on price unfairness and brand equity
Sept 2015 – Sep 2018
Tehran, Iran
- B.Sc. in Physics
- Iran University of Science and Technology
Sep 2010 – Sep 2015
Tehran, Iran
Publication & Research
- Sadeghi, I., Ray, S. Diamonds in the rough: Blockchains, Measurement Uncertainty, and Value Discovery in Supply Chains (Working Paper)
- Sadeghi, I., Ray, S. (n.d.) The Long End of the Short-term: How Home-sharing Platforms Can Destroy Value in Long-Term Rental Markets. (Under review at Journal of Public Policy & Marketing)
- Sadeghi, I., Ray, S. (n.d.) A Theory of Quality Verification Programs in Sharing Economy Platforms. (Working Paper)
- Sadeghi, I., Banerjee, R., Ray, S., Bergen, M., & Dutta, S. (2022). Agency theory and B2B marketing: Review and future directions. Handbook of Business-to-Business Marketing, 39-55 (Link).
- Sadeghi, I., Ray, S. (n.d.) An Empirical Evidence of Negative Impact of Quality Verification Programs in Sharing Economy Platforms. (Work in Progress)
- Shah, S.M., Sadeghi, I. (n.d.) The Impact of Brand on Layoff Announcements. (Work in Progress)
- Sadeghi, I. (n.d.) The Impact of Fan Tokens on Firm’s Value. (Work in Progress)
Conferences & Presentations
- Decision Sciences Institute (DSI) Annual Conference
- Diamonds in the rough: Blockchains, Measurement Uncertainty, and Value Discovery in Supply Chains
- Invited Session: Decoding Decisions: Strategy, Behavior, and AI in Complex Supply Chains
November 22–24, 2025
Orlando, Florida, USA
- Empirical & Theoretical Symposium for Canadian Marketing Strategy
- When A Quality Verification Program Can Boomerang: Study of Quality Verification in The Context of P2P Sharing Economy Platform. (Link)
- When A Quality Verification Program Can Boomerang: Study of Quality Verification in The Context of P2P Sharing Economy Platform. (Link)
Jun 6, 2025
University of Guelph, ON, Canada
- George John Symposium
- Diamonds in the Rough: Blockchains, Measurement Uncertainty, and Value Discovery in Supply Chains. (Link)
- Diamonds in the Rough: Blockchains, Measurement Uncertainty, and Value Discovery in Supply Chains. (Link)
May 2, 2025
Park City, UT, USA
- Institute for the Study of Business Markets (ISBM PhD Camp)
- A Theory of Quality Verification Programs in Sharing Economy Platforms.
- A Theory of Quality Verification Programs in Sharing Economy Platforms.
Jun 4, 2024
Penn State University, PA, USA
- George John Symposium
- Noisy measures of quality in the sharing economy: A study of Airbnb’s use of badges. (Link)
- Noisy measures of quality in the sharing economy: A study of Airbnb’s use of badges. (Link)
May 3, 2024
Niagara, ON, Canada
- Empirical & Theoretical Symposium for Canadian Marketing Strategy.
- The Long End of the Short-term: Impact of Airbnb on Gentrification. (Link)
- The Long End of the Short-term: Impact of Airbnb on Gentrification. (Link)
May 19, 2023
Queen’s University, ON, Canada
- BBL Series at DeGroote School of Business
- The Long End of the Short-term: Impact of Sharing Economy Rental Markets
- The Long End of the Short-term: Impact of Sharing Economy Rental Markets
Mar 5, 2021
McMaster University, ON, Canada
- MacData Seminar Series
- Is Airbnb Driving Up the Rental Prices: Evidence from Toronto City. (Link)
- Is Airbnb Driving Up the Rental Prices: Evidence from Toronto City. (Link)
2020 – 2021
McMaster University, ON, Canada
Awards and Honors
- Winner of the best poster presentation
- Empirical & Theoretical Symposium for Canadian Marketing Strategy
June 2025
Guelph, ON, Canada
- Runner-Up for best poster presentation
- Empirical & Theoretical Symposium for Canadian Marketing Strategy
- Empirical & Theoretical Symposium for Canadian Marketing Strategy
June 2023
Kingston, ON, Canada
- MacData Fellowship
- McMaster University
- McMaster University
Apr 2020
Hamilton, ON, Canada
- McMaster University Graduate Scholarship
- McMaster University
- McMaster University
2019 – 2022
Hamilton, ON, Canada
- DeGroote School of Business Department Scholarship
- McMaster University
- McMaster University
2023 – 2024
Hamilton, ON, Canada
- Faculty of Business Distinguished PhD Student Scholarship
- McMaster University
- McMaster University
2019 – 2022
Hamilton, ON, Canada
- Education and Research Award
- University of Tehran
- University of Tehran
Sep 2018
Tehran, Tehran, Iran
Teaching Experience
- Sessional Faculty
- McMaster University
- Course: Introduction to Marketing
- McMaster University
Fall 2025
- Sessional Faculty
- McMaster University
- Course: Introduction to Marketing (Course Outline)
- McMaster University
Winter 2022
- Teaching Assistant
- McMaster University
- Course: Digital Marketing, Introduction to Marketing, Marketing Research, Applied Marketing Management, Healthcare Marketing, Interdisciplinary Perspectives on Health Care Marketing
- McMaster University
Winter 2022
- Part-time Instructor
- Zaban Sara Educational Institute
- Course: Various English language courses for Adults
- Zaban Sara Educational Institute
Winter 2022
Teaching Certificates
- Teaching and Learning Theory and Inquiry
- McMaster University
- Course: Essential Skills in University Teaching
- Course: Peer-Evaluation Teaching Experience
- McMaster University
Dec 2023
MacPherson Institute
- Professional Development Certificate
- Zaban Sara Educational Institute
- Course: Teacher Training By Ken Wilson
- Zaban Sara Educational Institute
Sep 2013
- Teacher Training Course (TTC)
- Zaban Sara Educational Institute
- Course: Theories and Practices
- Zaban Sara Educational Institute
Aug 2009
Scholarly Monographs
- How Airbnb may be fuelling gentrification: A case study in Toronto
- Iman Sadeghi & Sourav Ray (Link)
- Iman Sadeghi & Sourav Ray (Link)
Aug 13, 2023
Hamilton, ON, Canada
Academic Service
- Community Research Project – Westdale Theatre (Link)
- McMaster University
- McMaster University
Sep 2022 – Apr 2023
Hamilton, ON, Canada
- International Grad Navigator
- McMaster University
- McMaster University
Jan 2020 – Dec 2022
Hamilton, ON, Canada
- Domestic- International Peer Support
- McMaster University
- McMaster University
May 2021 – Dec 2021
Hamilton, ON, Canada
Industry & Other Work Experiences
- Fellow Researcher
- Marketing and Supply Chain Analytics (MiSCAN, McMaster University)
- Marketing and Supply Chain Analytics (MiSCAN, McMaster University)
Sep 2019 – Present
Hamilton, ON, Canada
- Marketing Consultant
- SPARK Research Center
- SPARK Research Center
Jan 2023 – Aug 2023
Hamilton, ON, Canada
- Market Research Analyst
- Yaas Arghavani Engineering Co.
- Yaas Arghavani Engineering Co.
Jul 2017 – Aug 2019
Tehran, Tehran, Iran
- General Manager
- Noban Ertebatat Co.
- Noban Ertebatat Co.
Sep 2016 – Jun 2017
Tehran, Tehran, Iran
- Business Developer
- Rooyesh Sanat Co.
- Rooyesh Sanat Co.
May 2015 – Sep 2016
Tehran, Tehran, Iran
Research Interests
B2B Marketing, Marketing Channels, Sales Channels, New Technologies, Platform Economy, Social Media, Pricing
Teaching Interests
Introduction to Marketing, B2B Marketing, Marketing and Sales Analytics, Marketing Research, Business Intelligence, Digital Marketing, Applied Marketing Management
Skills
Programming
R, Stata, Python, C++
Miscellaneous
, QlikView, Tableau, SQL, Microsoft Office
Language
English (Fluent), Farsi (Native), Spanish (Intermediate)